Glitter pony

Branding, Web Design, and Launch Strategy

Glitter Pony was a creative experiment disguised as an agency. Born from a late-night idea between friends, it started with a single question: What if we pooled our best work, gave it a name, and aimed it at clients bold enough to ride with us?That’s how Glitter Pony galloped into existence—half agency, half alter ego.

The goal was simple: build a studio that didn’t feel like one. No bloated overhead, no jargon-filled decks—just sharp creative wrapped in a brand that stood out from the herd. I developed the entire brand identity, including the name, visual system, tone of voice, and website design. From the glittered wordmark to the cinematic sizzle reel, everything was crafted to say one thing loud and clear: We do damn good work. And we have fun doing it.

The site acted as a modern portfolio-meets-pitch tool, showcasing work from JetBlue, Pepto Bismol, Vietnamobile, and more—all pulled together under one sleek banner. While the agency was temporary by design, it gave us traction, visibility, and most importantly, a reason to make noise. Glitter Pony wasn’t just about getting work. It was about creating something that felt like ours from the ground up.